Friday, 3 January 2014

Thor: The Dark World


Budget:
The budget for 'Thor: The Dark World' is estimated at around $170,000,000. Big American Blockbusters generally have massive budgets due to the fact that mainstream films require so much CGI, effects, big actors/actresses and marketing.

Stars:
Chris Hemswoth
(Thor)
Chris Hemsworth is an Australian actor who portrays the role of the Demigod Prince of Thunder, Thor Odinson. He is also known for his role as George Kirk in J.J. Abrams'  adaptions of 'Star Trek'.





Tom Hiddleson
(Loki)
Tom Hiddleson is a British actor who portrays the  role of the Demigod of Mischief, Loki Laufeyson. He is also known for his role as Captain Nicholls in Steven Spielberg's adaption of 'War Horse'.




Natalie Portman
(Jane)
Natalie Portman is an actress with dual American and Israeli citizenship who portrays the role of Thor's lover, Jane Foster. She is also known for her role as Nina Sayers in 'The Black Swan' and her role as Padme Amidala in the 'Star Wars' prequel trilogy. 




Christopher Eccleston
(Malekith)
Christopher Eccleston is a British actor who portrays the role of the ruler of the Dark Elves of Svartalfheim, Malekith the Accursed. He is also known for his role as the ninth incarnation of The Doctor in Doctor Who.






Genre:
The genre for 'Thor: The Dark World' comes under three different categories. These are Action, Adventure and Fantasy. Most Marvel films fit within this genre too. As 'Thor: The Dark World' is based on Norse Mythology, fantasy is an appropriate genre for this movie. 

Box Office:
Opening Weekend - $85,737,841(USA) (8 November 2013)
Gross - $198,245,744 (USA) (13 December 2013)

 Production company(s):
  • Marvel Studios
  • Marvel Entertainment
 Certificate:
UK - 12A
USA - PG-13

Marketing:
Marvel spend a lot of time with their marketing for any of their films. They release a teaser trailer, full trailer, 1 minute clips from the film, all kinds of posters and lots of merchandise. Heres a few examples of what the marking funds go into:
  • Released trailers
  • Small clips posted/released onto YouTube, Marvel channels
  • Film advertised during breaks of 'Agents of S.H.I.E.L.D.' (a TV programme produced by Marvel)
  • Movie posters, some on buses and billboards
  • Toys themed from the film are sold
  • T-shirts
  • Posters
  • Collectibles themed from film, e.g. collectible Thor figurine

Teaser Trailer -


 Full Trailer -


Short clip -


Posters -



Merchandise - 
Merchandise covers anything thing from toys and posters to collectible figures and tshirts. Merchandise promotes the film and its another way of advertising the film, e.g. items of clothing. Some people may where tshirts or hoodies with the film's logo printed on it. People may be interested in this and want to find more about it. 



Release date:
UK release date - 30th October 2013

This shows that the film was due to release before the Winter Blockbuster season. During this season, really big blockbuster films come out, e.g. 'The Hunger Games: Catching Fire' and 'The Hobbit: The Desolation of Smaug'. The reason for this is so that their movie doesn't have to compete against a load of other big movies. It was also released around the Halloween time which could give the film competition with the horror movies. This won't matter much as 'Thor: The Dark World'  is aimed at a much wider audience than horrors.


Reviews:
  • "Occasionally in life there are those moments of unutterable fulfillment which cannot be completely explained by those symbols called words. This sequel is one such moment. I do need to see it again. In terms of pure enjoy-ability, I put it top 3 of all sequels that I have enjoyed.

    What I really liked...

    -Every single character gets a moment to shine and every single actor cast in these parts are perfect.

    -The comedy is perfect. It's such a fine balance overall and everything works because it's very subtle and fits in with certain circumstances.

    -Some very tender emotional scenes. I won't spoil anything with specifics.

    -Some superb action and what could very well be award winning special effects.

    -All characters interactions are great and handled very well. This is a fantasy story that really cares about character first and it shows all the way through. Even Natalie Portman's Jane feel more fleshed out than she did in the original film.

    -The set pieces and other realms talked about in the first are seen here and are beautiful and well done. Asgard was even better believe it or not.

    -The mid-credit and end credit scenes, both cool. Make sure you stay for both.

    Marvel hit a pure home run with this endeavor. This film works because of the great cast and the fact that they took this subject matter seriously but remember to have fun. Chris Hemsworth was again perfect. I thoroughly enjoyed this movie." - Jo Junno (from IMDB)
 
  • "Infinitely better than the first (which I liked) because of better action, humor and emotion. All those people who were worried about Thor being underpowered are going to be pleased. The effects are wonderful and it is indeed a very funny and a very moving movie in places. I'm happy to report that neither factor is overused or gets in the way of the feel or story. It's the right amount of humor and right amount of angst. Cinematography is great and the score is amazing. Whoever scored this film should do so for the rest of the Marvel movies in my opinion.

    I knew they would nail the pathos but was pleasantly surprised by the creative fight sequences. They are phenomenal. Not overly long but when they rage, THEY RAGE. Also, Kurse can rival the Hulk in terms of scary power. He was better utilized than the Destroyer was in the first film. Loki is the scene stealer that was all hoped to see! Jane and Sif add more than eye candy but you would expect no less from Marvel. Hemsworth has cemented his legend as Thor with this effort. My only real disappointed is a minor one. They didn't really show the nine realms in any real detail. It seemed a cop out that hey're just open landscapes. Yet, maybe they didn't want to commit to anything for future movies.

    Overall, this is a wonderful movie and maybe Marvel's best solo film." - icannothit (from IMDB)
 
  •  " As a stand alone film, this superhero sequel is really a bore. It only succeeds because of the Marvel Avengers mysticism that surrounds it and it's contribution to the Marvel universe. Down the road in several years though, no one but die hard fans will bother with 'Thor: The Dark World'. The most redeeming factor of the film is Tom Hiddleston, who essentially saves the film from complete unoriginality as Loki. Other than his performance and the end credits scene, you can't find too much to acknowledge in this superhero outing." - Kase Vollebregt (from Rotten Tomatoes)



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